promotional event, 促銷活動

A man takes a nap on a cushion.

一個人在墊子上打盹

A man takes a nap on a cushion which is displayed as a promotional event of a fashion brand at a shopping mall in Beijing. Temperatures reached 37 degrees Celsius (98.6 F) since it hit a record high of around 40 degrees Celsius (104 F) Thursday, the highest since 1951.
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May 30, 2014  http://www.voanews.com/media/photogallery/may-30-2014-day-in-photos/1926184.html

Kim Kyung-Hoon/Reuters
A man takes a nap on a cushion, displayed as part of a promotional event, at a shopping mall in Beijing. Temperatures in the city on Friday reached 37 degrees centigrade
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